{"id":2377,"date":"2019-10-17T15:28:02","date_gmt":"2019-10-17T14:28:02","guid":{"rendered":"https:\/\/www.mczgroup.it\/presse\/intervista-a-michael-geldmacher\/"},"modified":"2019-10-17T16:07:46","modified_gmt":"2019-10-17T15:07:46","slug":"interview-a-michael-geldmacher","status":"publish","type":"post","link":"https:\/\/www.mczgroup.it\/fr\/presse\/interview-a-michael-geldmacher\/","title":{"rendered":"Interview \u00e0 Michael Geldmacher"},"content":{"rendered":"<section class=\"wpb-content-wrapper\"><p>[vc_row][vc_column][vc_column_text el_id=\u00a0\u00bbbreadcrumbs\u00a0\u00bb]<span><span><a href=\"https:\/\/www.mczgroup.it\/fr\/\">MCZ GROUP<\/a><\/span><\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=\u00a0\u00bb10\/12&Prime;][vc_single_image image=\u00a0\u00bb2373&Prime; img_size=\u00a0\u00bbfull\u00a0\u00bb][\/vc_column][vc_column width=\u00a0\u00bb2\/12&Prime;][\/vc_column][\/vc_row][vc_row][vc_column width=\u00a0\u00bb5\/12&Prime;][vc_empty_space height=\u00a0\u00bb20px\u00a0\u00bb][vc_btn title=\u00a0\u00bbT\u00e9l\u00e9chargez le communiqu\u00e9\u00a0\u00bb style=\u00a0\u00bbclassic\u00a0\u00bb shape=\u00a0\u00bbsquare\u00a0\u00bb color=\u00a0\u00bbwhite\u00a0\u00bb align=\u00a0\u00bbcenter\u00a0\u00bb el_class=\u00a0\u00bbbtn-primary\u00a0\u00bb link=\u00a0\u00bburl:https%3A%2F%2Fwww.mczgroup.it%2Fwp-content%2Fuploads%2FCS_MCZ_intervista_Geldmacher_fr.pdf||target:%20_blank|\u00a0\u00bb][\/vc_column][vc_column width=\u00a0\u00bb7\/12&Prime; el_class=\u00a0\u00bbpress-text\u00a0\u00bb][vc_column_text]<\/p>\n<h1>LE PO\u00caLE REFLEX DE MICHAEL GELDMACHER POUR MCZ :<br \/>\nL\u2019ESSENTIEL EST INVISIBLE<\/h1>\n<p class=\"p1\">2019 restera comme un moment cl\u00e9 dans l\u2019histoire de MCZ, marque leader dans la production de po\u00eales et foyers ferm\u00e9s.<\/p>\n<p class=\"p1\">Bien qu\u2019\u00e9tant, dans le secteur du chauffage, l\u2019une des marques qui se distinguent le plus par le soin du design, comme en atteste l\u2019iF Design Award remport\u00e9 en 2010, MCZ fait aujourd\u2019hui un nouveau pas en avant dans cette direction, en initiant trois collaborations avec autant de figures majeures du design international : Patricia Urquiola, Paola Navone et Michael Geldmacher, qui ont dessin\u00e9 certaines des nouveaut\u00e9s 2019. Fil rouge liant les trois collaborations : les designers n\u2019avaient jamais travaill\u00e9 dans le domaine du feu. Ils ont d\u00e9cid\u00e9 de l\u2019approcher de mani\u00e8re diff\u00e9rente, selon leurs exp\u00e9riences et personnalit\u00e9s respectives, mais toujours avec l\u2019ouverture et la curiosit\u00e9 sans pr\u00e9jug\u00e9s qui caract\u00e9risent ceux qui font une exp\u00e9rience pour la premi\u00e8re fois, en offrant des points de vue originaux et alternatifs.<\/p>\n<p class=\"p1\">Penchons-nous plus en d\u00e9tail sur les projets en nous entretenant avec les protagonistes directs, \u00e0 commencer par Michael Geldmacher, avec la participation d\u2019Andrea Brosolo, Directeur Marketing de MCZ Group.<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=\u00a0\u00bb100px\u00a0\u00bb][\/vc_column][\/vc_row]<\/p>\n<\/section>","protected":false},"excerpt":{"rendered":"<h2>Le po\u00eale Reflex de Michael Geldmacher pour MCZ : l\u2019essentiel est invisible<\/h2>\n<p>Penchons-nous plus en d\u00e9tail sur le projet du po\u00eale Reflex en nous entretenant avec les protagonistes directs, le designer Michael Geldmacher et Andrea Brosolo, Directeur Marketing de MCZ Group.<\/p>\n","protected":false},"author":1,"featured_media":2373,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[3],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.7 - 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